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Anyone setup B2B and B2C in one instance before?

Question asked by 47372d4b8d4cce37fd78c4673d827236bf93e9db on Jan 19, 2017

I'm setting up the entire marketing and sales process in Marketo and SFDC for both B2B and B2C (more self-serve model) for my company (fictiv.com). Does anyone have a similar experience (from scratch) for a transactional business model?

 

I've lots of questions on lead flow, nurturing, RCE, reporting in general and would like to know more how other companies manage it.

 

Looking forward connecting with you for a coffee (it's on me for sure) or phone call.

Rodolfo

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