Event program work flow guides

Rob, it seems as if you may need to set up a naming convention. For a webinar, for example, you could name your program using the actual date of the webinar, such as: WBN-20170112-My Webinar and use similar coding for the items you mentioned: "IIN" (initial invite), "FIN" (follow-up invite), etc. Tack your coding structure along with the dates, and things should line up nicely in the various folders. (When you use the DATE-MO-DAY structure, the dates will line up in their proper order).

inside that we name emails like

1. Initial Invite

2. Second Invite

3. Confirmation Email

4. 1 Day Reminder

5. 24 Hours Reminder

6. Attendee Thank You

7. No Show Email

Let me know if you have other questions.

Thanks!

John

Rob you should move this thread to Products. "Community" is for questions about the Marketo Nation website itself -- and yes, this is confusing. It's likely that John didn't get to your question until today because this isn't the place for peer-to-peer support.

If you go to Import Program > Import > Event you can see how Marketo structures it.

If you email me, I've got a guide which I haven't shared yet, and would love your feedback.

Also, check University here which may have some new videos and slides.

We've built three different event program templates:

• Traditional registration
• Registration that requires approval before confirmed
• RSVP

Below are the individual workflows we have for each: