3 Replies Latest reply on Nov 12, 2018 1:55 AM by Volodymyr Khomichenko

    Google Analytics and Marketo Integration

    Erik Heldebro


      Any tips on best practices or personal experiences/challenges to share when integrating Marketo with GA? I have read through this great post on the Champion blog a while ago: Google Analytics and Marketo: Events and Forms and APIs, Oh My!


      It's great but there are also quite a few other posts about linking GA Client ID to the Lead ID via JavaScript to a form hidden field.


      What would be the most efficient way to do the linking between both IDs? Any cool solutions anybody would want to share that they achieved with the API and Webhooks?