-
Re: Pro and Cons of "Add A/B Test" Functionality
Jamie LewisJul 25, 2016 9:22 AM (in response to e273d327ca3a4d48583fc6b279307a7df508ee43)
You will be able to see who received the varients in the standard A/B testing. The only con is that the test will run for a specific amount of time before the winner is sent to the remaining members of the target audience. You could actually just set the test to 100% so that all people recieve the original test. My only concern with an 8 subject test is that you have a list large enough to provide you with meaningful results.
-
Re: Pro and Cons of "Add A/B Test" Functionality
dac034e5ee8fc4ae3cc7702b463baa7272a38ad7 Jul 26, 2016 3:46 PM (in response to Jamie Lewis)Hi Jamie,
I have to test two emails with different bodies. If I use the a/b test function, and set the test sample to 100% would it be sent 50/50? I'm not looking for a clear winner just would like to distinguish how well the two compared to each other. If I do that, do you know if I would lose any information like click/ open rate?
-
-
Re: Pro and Cons of "Add A/B Test" Functionality
Josh Hill Jul 25, 2016 9:45 AM (in response to e273d327ca3a4d48583fc6b279307a7df508ee43)If you are running a batch, just use the built in functionality. The only caveats are
- record the data you get from the reports in another sheet
- you can use Was Sent Email with Test Variant to see leads.