Re: UTM program set up?

Anonymous
Not applicable

UTM program set up?

Getting quite frustrated with setting up programming to track banner click throughs to a web page using UTM codes. It seems very simple but I must be doing something wrong as my testing is not working. I'm using Visits trigger or Visited filter, entering page URL, adding Querystring constraint stating Contains: UTM data. Where am I going wrong?

Marketo - 2016_04_TA_SV_PM Web Banner Ads.Clicked Batch • Marketing Activities 2016-04-25 12-01-50.png

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10 REPLIES 10
Josh_Hill13
Level 10 - Champion Alumni

Re: UTM program set up?

looks like your querystring has spaces, which would always not work. Look at your original string from the URL and match that.

Also, there are tons of UTM threads; please review them.

Tim_Langlois1
Level 4

Re: UTM program set up?

Hi Mike - Could you paste in one of your links with a querystring on it? I agree with Josh that it might be spaces.

To have spaces in your Querystring constraint you'll need to use a "+" character or "%20"  - it depends on what your link is.

HTML URL Encoding Reference

Anonymous
Not applicable

Re: UTM program set up?

Tim:

This is the URL: Taking Service to the Next Level . Looks like the email editor is converting it this text but rolling over you can see the URL. We do have spaces with the %20 in place of the space. I've tried using coding with and without the %20 without success. The string of numbers at the end of the URL is a code that our Sitecore app uses.

Josh_Hill13
Level 10 - Champion Alumni

Re: UTM program set up?

Did you try dashes instead of spaces?

Anonymous
Not applicable

Re: UTM program set up?

In the UTM codes in the URLs?

Mike Turner

Senior Manager, Lead-to-Revenue Marketing

Textron Aviation

316.517.1015 PHONE

316.665.0378 MOBILE

Anonymous
Not applicable

Re: UTM program set up?

Josh:

I did try dashes as well to no avail. When go to my contact record’s Activity (mine being the test account I’m using), I can clearly see the web visits and the query parameters show. It makes me think there is something broken in Marketo?

Mike Turner

Senior Manager, Lead-to-Revenue Marketing

Textron Aviation

316.517.1015 PHONE

316.665.0378 MOBILE

Grégoire_Miche2
Level 10

Re: UTM program set up?

HI Mike,

Can you provide a screen shot of the activity log of one of the leads?

-Greg

Tim_Langlois1
Level 4

Re: UTM program set up?

Mike - Delayed reply  - what happens if you enter "Survey%20Influence%20728" (no quotes) in the Querystring constraint instead of "Survey Influence 728"?

Anonymous
Not applicable

Re: UTM program set up?

We were having an issue with our instance where the Activity Log data was not updating in a timely fashion - in the order of a 6-8 hour delay! Therefore, the campaigns couldn't run and nothing was working. In our case, because our URLs are set up using spaces with %20 representing that space, the query parameter set up must use spaces (i.e. banner 728x90). The program is functioning now. Thanks everyone.