AnsweredAssumed Answered

SFDC Type - Empty in Lead Info

Question asked by Tara Rowe on Mar 14, 2016
Latest reply on Mar 30, 2016 by Grégoire Michel


I understand that  we have a field in Marketo called SFDC Type, within the "Lead Info" tab and It has three possible values: lead, contact, or it's empty. If it is empty, it means that this Marketo lead does not exist in SFDC. My question is why would it be empty?


If the lead went through all channels on our website filling out the web form information and has scored as qualified and "Fast Tracked" why would the field be empty?