How it works lead life cycle status

Anonymous
Not applicable

How it works lead life cycle status

Hi all,

I would like to understand how lead life cycle works in Marketo and what are the impacts on salesforce? Do I need to have the same values on lead and contact object ?

Thank you,

1 REPLY 1
Joe_Reitz
Level 10 - Champion Alumni

Re: How it works lead life cycle status

There's a really great primer here: Lifecycle Processing: The Operational Spine of Marketo

If it doesn't look cool, you're probably doing it wrong.