How to grab a list of all leads who have not opened an email in 6 months

Anonymous
Not applicable

How to grab a list of all leads who have not opened an email in 6 months

So i'm trying to create a smart list of inactive users who have not opened our emails in the last 6 months.

This is the set up I currently have

Screen Shot 2016-03-02 at 9.41.20 AM.png

I wasn't sure if this is the best way to do it since the logic bring up a rather high number of leads. What I think the issue lies in is with the "Not opened" step since it could be looking if they've haven't opened one of the emails on the list as opposed to having not opened all of the emails. Any insight to this would be appreciated

1 REPLY 1
Devraj_Grewal
Level 10 - Champion Alumni

Re: How to grab a list of all leads who have not opened an email in 6 months

I would simplify this and just use these two filters for the inactivity:

Was Sent Email: Is Any: in past 6 months

Not Opened Email: Is Any: in past 6 months

This ensures those who haven't opened any emails in the last 6 months were even sent an email to begin with.