Re: Syncing leads in Marketo with Salesforce

Anonymous
Not applicable

Syncing leads in Marketo with Salesforce

Hello!  I created an engagement program in Marketo where we will be sending direct mail postcards to leads and directing them to a landing page in Marketo where they can download a whitepaper by first filling out a form.  I have tested the process using dummy leads but those leads are not syncing over to Salesforce.  I am sure I am missing a step in the process, but have been unable to identify what that might be.  Any suggestions?  Do I need to include it as a campaign flow step? 

1 REPLY 1
Jessica_Cross1
Level 6

Re: Syncing leads in Marketo with Salesforce

A couple questions to try and deduce what is going on here.

Is the program in Marketo synced with an identical program in salesforce? Here is a screenshot of what it looks like when you create a copy campaign in salesforce.

Screen Shot 2015-08-18 at 3.12.50 PM.png

Do you have a lead lifecycle program in place that syncs all leads to salesforce?