I added a link to the Marketo Certification: MCE Exam Topics
These are the topics for Targeting and Personalization.
- Given a scenario about an email with tokens, identify correct and incorrect use of tokens.
- Given a graphic showing a folder tree with a program, assets and folders under the assets, identify how the tokens will be inherited.
- Identify the purpose of default values in tokens.
- Identify valid local (my) token types.
- Identify the difference between using segmentation or multiple smart lists.
- Identify the requirements for using dynamic content.
I will include the links to the relevant content to assist you with your studying. This is still a WIP, stay tuned.