Skip navigation
All Places > Dallas User Group > Blog > 2015 > September > 15

When the lead enters to Marketo thru your CRM, Marketo does not automatically captures the Acquisition Program. To provide attribution to your CRM for creating the lead, you can create a program that will the Acquisition Program as "CRM Generated Lead". This will enable first touch (FT) analytics for leads generated by the CRM.

Smart List

Screen Shot 2015-08-18 at 11.26.40 PM.png

Screen Shot 2015-08-18 at 11.26.57 PM.png