BEGIN:VCALENDAR PRODID:-//Jive Software//Jive Events//EN METHOD:REQUEST VERSION:2.0 CALSCALE:GREGORIAN BEGIN:VEVENT DTSTAMP:20190324T114355Z TZID:"America/Los_Angeles" ATTENDEE;ROLE=OPT-PARTICIPANT;PARTSTAT=NEEDS-ACTION;RSVP=TRUE: ORGANIZER;CN=Christina Lefebvre;SENT-BY="MAILTO:christina.lefebvre1@gmail .com":MAILTO:event-groups-minneapolis--user--group@mail.marketo.jiveon.c om DESCRIPTION;LANGUAGE=en-US:*Hello fellow Marketo users!\n \n* We hope you can make the next Marketo User Group meeting on *Tuesday\, November 6.* \n \n When: Tuesday\, November 6 from 9-11am\n Where: IDS Center – 80 S outh 8^th^ Street\, Minneapolis\, MN 55402 – The meeting will take place on the 3^rd^ floor in the conference center. \n \n *There are various p arking ramps connected via Skyway. There is no parking validation – chec k with your company regarding their reimbursement policy. \n*Once in the IDS Center\, on the lower level\, cross the atrium and enter the elevat or bank. You will take the elevators to the 3^rd^ floor. \n \n Meeting s ponsor: *https://nation.marketo.com/external-link.jspa?url=https%3A%2F% 2Fwww.orm-tech.com%2F ORM Technologies*\n \n Agenda: \n9am: Breakfast + Networking\n9:10am: Housekeeping + Announcements\n9:15am: Advanced Analy tics for the Modern Marketer – presented by Pete Furseth\, https://nati on.marketo.com/external-link.jspa?url=https%3A%2F%2Fwww.orm-tech.com%2F ORM Technologies\n+Advanced analytics are no longer a luxury\, they are required of all businesses. Those who do it well\, however\, have an opp ortunity to outpace their peers in both profit and growth. This has neve r been as true as it is today for the modern marketer. With CMOs facing budget reductions their need to demonstrate return on investment and the optimial path forward is paramount. This presentation will share with m arketers:+ \n1. +How they can analyze their marketing programs’ impact o n revenue and at every step of their customers’ lifecycle.+ \n2. +How th ey can predict their future revenue impact and return on investment (ROI ) based on their marketing strategy and the leads in their funnel.+ \n3. +How they can plan for the future with an optimized marketing mix that increased their impact on revenue and ROI by 5%-15%.+9:45am: Marketing N ation Summit Key Takeaways – presented by various MUG members \n+\n+ 10: 00am: Birds of a Feather Breakouts + Networking\n \n*RSVP TODAY!* \n \n We hope to see you there! \n \n Christina Lefebvre & Scott Ryan\n Minnea polis MUG Leaders X-ALT-DESC;FMTTYPE=text/html;LANGUAGE=en-US:\n \n \n

Hello fellow Marketo use rs!

We hope you can make the next Marketo User Group m eeting on Tuesday\, November 6.

\n


When: Tuesday\, November 6 from 9-11am Where: IDS Center – 80 South 8th Street\, Minneapol is\, MN 55402 – The meeting will take place on the 3rd floor in the conference center.

*There are various parking ramps con nected via Skyway. There is no parking validation – check with your comp any regarding their reimbursement policy.

\n

*Once in the IDS Center\, on the lower level\, cross the atr ium and enter the elevator bank. You will take the elevators to the 3rd floor.

Meeting sponsor: ORM Technologies

Agenda :

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9am: Breakfast + Network ing

\n

9:10am: Housekeeping + Anno uncements

\n

9:15am: Advanced Anal ytics for the Modern Marketer – presented by Pete Furseth\, ORM Technologies

\n

Advanced analytics are no longer a luxury\, they are r equired of all businesses. Those who do it well\, however\, have an oppo rtunity to outpace their peers in both profit and growth. This has never been as true as it is today for the modern marketer. With CMOs facing b udget reductions their need to demonstrate return on investment and the optimial path forward is paramount. This presentation will share with ma rketers:

\n
    \n
  1. How they can analyze their marketing programs’ impact on revenue and a t every step of their customers’ lifecycle.
  2. \n
  3. How t hey can predict their future revenue impact and return on investment (RO I) based on their marketing strategy and the leads in their funnel.
  4. \n
  5. How they can plan for the future with an optimized ma rketing mix that increased their impact on revenue and ROI by 5%-15%.9:45am: Marketing Nation Summit Key Takeaways – presented by various M UG members
  6. \n
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10:00am: Birds of a Feather Breakouts + Networking

RSVP TODAY!

We hope to see you there!

Chris tina Lefebvre &\; Scott Ryan
Minneapolis MUG Leaders

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