10 ways to Improve Your Database Quality & MCE Study Prep. SLC MUG Meeting, Jan 30th

Created by Trent Cross Champion on Jan 22, 2019

Wednesday, January 30, 2019 at Western Governor University, 4001 700 E Salt Lake City, UT 84107

Starts at 2:30 PM ยท Ends on Jan 30, 2019 at 4:30 PM, PST (America/Los_Angeles)

  • Trent Cross

Happy New Year 2019!


The new year is upon us and time to shift our focus from 'sugar plums dancing in our heads' and 'auld lang syne' festivities. We are excited to kick off the SLC MUG meeting this month and year with a couple of cool topics.


First:  "10 ways to Improve Your Database Quality” Duplicate records, nonstandard, incomplete, and inaccurate data cause inappropriate communications at the wrong time, dilute person scores, impact negatively on performance metrics and waste employee time. In his presentation, Elliott Lowe will be our guest presenter, and he will share 10 of the causes of bad data and how to correct them step-by-step with little or no expense for additional software. Implementing these corrections can immediately improve your data quality and potentially reduce the quantity of records you need to license for your Marketo subscription.


Second:  We are kicking off a Marketo MCE Study Group!  Want to get your Marketo MCE certification or just want to learn more? Here's your opportunity. Users will gain the knowledge and confidence to take and pass the MCE test.  The training and insights will be provided from several of our current and experienced members. The goal is to get everyone ready and prepped in time to take the test by the upcoming Marketo Summit in March. The study group will meet virtually and a couple of times in person over the next several weeks. Don't miss out! Attend the meeting this month to learn more and how to get participate.


Here are the details on our next user group meeting:

  • Date: Wednesday, January 30, 2019
  • Time: 3:30pm - 5:30pm
  • NEW Location: Western Governor University, 4001 700 E Salt Lake City, UT 84107  (THANK YOU TO WGU!!)


RSVP Directions


We look forward to seeing you at the meeting this month and starting off the year with a bang!



Andrew Parker & Trent Cross
Salt Lake City User Group Co-Leaders

Western Governor University, 4001 700 E Salt Lake City, UT 84107