Mar
2

Philadelphia MUG: Thursday, March 2

Created by Kiyana Neil on Feb 20, 2017

Thursday, March 2, 2017 at Friends Center

Starts at 11:30 AM · Ends at 1:30 PM, PST (America/Los_Angeles)

Hello, Philadelphia User Group members! It's already February and we hope everyone's year is off to a great start. Our first meeting of the year is coming up on Thursday, March 2.

 

Agenda

Marketing as the Corporate Transformation Agent

Eric Hollebone, Chief Marketing Technologist, VP Marketing

 

Marketing is evolving and the proof is in the stats – “By 2017, the CMO will spend more on IT than the CIO…” DemandLab’s Eric Hollebone shares a view on how marketing departments need to lead a digital disruption within their organizations. By modernizing its processes, platforms, and approaches, marketing departments can become the voice of the customer throughout their journey and can demonstrate bottom lien impacts and ROI at each major stage: before (prospect), during (enablement) and after (advocate).

 

Ask a Marketo Champion

PMUG Marketo Champions, Experts

 

How are you planning to better use Marketo in 2017? Which new features are you most looking forward to? Where do you still need some help/improvement? This Lunch & Learn will allow members to chat with Marketo experts, Champions, and everyday users to learn how to optimize their use of Marketo in the new year. Share your questions in the comments below!

 

Meeting Details

Date: Thursday, March 2, 2017

Time: 2:30 - 4:30 PM

Location: Friends Center, 1501 Cherry Street, Philadelphia, PA 19102

**There are two parking lots located within a two block radius. The closest in directly across from the building on 15th Street, between Race Street and Cherry Street. The second lot is located one block north on 15th Street, between Vine Street and Spring Street. There is also some street meter parking.

 

Register today! We look forward to seeing you there. Questions? Feel free to reach out in the Community or via email at kiyana@demandlab.com. Would you like to become a member? Join the Philadelphia Marketo User Group here: Philadelphia User Group.

Friends Center

1501 Cherry Street Philadelphia, PA 19102

267-428-6557 · kiyana@demandlab.com