July 5, 2016 - #TORMUG - A/B Testing Adventures and Marketo's Spring '16 Release

Created by Caryl Mostacho Expert on Jun 16, 2016

Tuesday, July 5, 2016 at Uberflip, Liberty Market Building, 135 Liberty St #401, Toronto

Starts at 3:00 PM ยท Ends on Jul 5, 2016 at 5:00 PM, PST (America/Los_Angeles)

Marketo's Spring '16 Release:


Email Insights! No Draft Snippets! Custom Activities! Oh My! We'll do a quick review of the newest Marketo features.


Caryl Mostacho
Senior Consultant, Perkuto

Justin Norris

Solutions Architect, Perkuto


A/B Testing Adventures:


Learn how G Adventures uses A/B Testing to optimize their content for a world wide audience.


Phillip Wild

Senior Email Marketing Specialist, G Adventures


Account Based Marketing:


Marketo's Mahesh Jeswani will present an overview of Marketo's upcoming ABM features.


Mahesh Jeswani (MJ)

Senior Product Manager, Marketo




About the Presenters!


Caryl Mostacho is a Senior Consultant at Perkuto. She is a Marketo Certified Expert and Champion and has been leading the Toronto MUG since 2013.


In addition to her love for sales and marketing technology, she is an avid foodie, and you can find her blogging at Brunchosaurus where she reveals the hidden secrets of Toronto's food scene.




Justin Norris is a Solutions Architect at Perkuto. He is a Marketo Certified Expert and Champion and has been co-leading the Toronto MUG since 2014.


He spent several years as an email marketer and startup marketing jack-of-all-trades. When he started using Marketo in 2012, he discovered his professional passion: using technology to build automated and scalable sales and marketing systems. He made the switch to consulting in 2015 so he could spend all his time doing just that.



Phillip Wild.jpg


Phillip Wild is an Email Marketing Specialist for G Adventures responsible for delivering global email strategy and execution.




MJ is a Senior Product Manager with Marketo responsible for driving Marketo’s lead management (MLM) product for small to medium-sized businesses (SMB), Marketo Community and Account based marketing (ABM). Mahesh has passion for building successful software products that greatly delight customers.


Hosts and Sponsors


TORMUG Leaders: Caryl Mostacho and Justin Norris

Sponsor: Many thanks to our amazing Venue sponsor Uberflip along withHana Abaza and team.



Uberflip, Liberty Market Building, 135 Liberty St #401, Toronto