Marketo ExPeerience: Marketo-Fu with Joe Reitz

Version 2

    Marketo Champion, Joe Reitz, has developed a video series for all Marketo users. From beginner to advanced there is something for everyone to learn from in the videos.

     

    Below you'll find links to all of Joe's videos here on Marketo Central and on his YouTube Channel.

     

    Beginner:

    Marketo-Fu Intro and Basic Overview for Beginners

    Marketo-Fu - Episode 2: Program Types & Purposes

    Marketo-Fu - Episode 3: Program & Channel Tags

    Marketo-Fu - Episode 4: Adding Users and Roles

    Marketo-Fu - Episode 5: Program Setup Best Practices

    Marketo-Fu - Episode 6: Smart Campaigns 101

    Marketo-Fu - Episode 7: Naming Conventions

    Marketo-Fu - Episode 8: Marketo Forms 2.0

    Marketo-Fu - Episode 9: Important Considerations for Acquisition

    Marketo-Fu - Episode 10: Importing a List

    Marketo-Fu - Episode 11: Reporting 101

    Marketo-Fu - Episode 17: Create a Seed List

     

    Intermediate/Advanced:

    Marketo-Fu - Episode 12: Lead Scoring with Marketo

    Marketo-Fu - Episode 13: MQL Alerts

    Marketo-Fu - Episode 14: Bounce Management

    Marketo-Fu - Episode 15: Attribution Basics

    Marketo-Fu - Episode 16: Merging Duplicates

    Marketo-Fu - Episode 18: Advanced Flow Steps

    Marketo-Fu - Episode 20: Daisy-Chaining Fields (concatenation of values)

    Marketo-Fu - Episode 21: Batch Approving (or Re-approving) Templates!

    Marketo-Fu - Episode 22: Linebreaks for Text Area Fields

    Marketo-Fu - Episode 23: Lead Grading

    Marketo-Fu - Episode 24: A/B Testing in Engagement Programs

    Marketo-Fu - Episode 25: Lead Grading Part 2

    Marketo-Fu - Episode 26: Universal Tokens

    Marketo-Fu - Episode 27: Capturing UTM Parameters on Marketo Forms

    Marketo-Fu - Episode 28: Basic Data Management

    Marketo-Fu - Episode 29: Global Variables in Email 2.0

    Marketo-Fu - Episode 30: Tracking Online Ad Success via Marketo

    Marketo-Fu - Episode 31: Advanced Wait Steps

    Marketo-Fu - Episode 32: Intro to Revenue Cycle Models

    Marketo-Fu - Episode 33: Building an RCM

    Marketo-Fu - Episode 34: Reporting on SLAs Past Due