Marketo ExPeerience: Marketo-Fu with Joe Reitz

Document created by Katie Pedroza Employee on Apr 17, 2018Last modified by Janet Dulsky on Apr 18, 2018
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Marketo Champion, Joe Reitz, has developed a video series for all Marketo users. From beginner to advanced there is something for everyone to learn from in the videos.

 

Below you'll find links to all of Joe's videos here on Marketo Central and on his YouTube Channel.

 

Beginner:

Marketo-Fu Intro and Basic Overview for Beginners

Marketo-Fu - Episode 2: Program Types & Purposes

Marketo-Fu - Episode 3: Program & Channel Tags

Marketo-Fu - Episode 4: Adding Users and Roles

Marketo-Fu - Episode 5: Program Setup Best Practices

Marketo-Fu - Episode 6: Smart Campaigns 101

Marketo-Fu - Episode 7: Naming Conventions

Marketo-Fu - Episode 8: Marketo Forms 2.0

Marketo-Fu - Episode 9: Important Considerations for Acquisition

Marketo-Fu - Episode 10: Importing a List

Marketo-Fu - Episode 11: Reporting 101

Marketo-Fu - Episode 17: Create a Seed List

 

Intermediate/Advanced:

Marketo-Fu - Episode 12: Lead Scoring with Marketo

Marketo-Fu - Episode 13: MQL Alerts

Marketo-Fu - Episode 14: Bounce Management

Marketo-Fu - Episode 15: Attribution Basics

Marketo-Fu - Episode 16: Merging Duplicates

Marketo-Fu - Episode 18: Advanced Flow Steps

Marketo-Fu - Episode 20: Daisy-Chaining Fields (concatenation of values)

Marketo-Fu - Episode 21: Batch Approving (or Re-approving) Templates!

Marketo-Fu - Episode 22: Linebreaks for Text Area Fields

Marketo-Fu - Episode 23: Lead Grading

Marketo-Fu - Episode 24: A/B Testing in Engagement Programs

Marketo-Fu - Episode 25: Lead Grading Part 2

Marketo-Fu - Episode 26: Universal Tokens

Marketo-Fu - Episode 27: Capturing UTM Parameters on Marketo Forms

Marketo-Fu - Episode 28: Basic Data Management

Marketo-Fu - Episode 29: Global Variables in Email 2.0

Marketo-Fu - Episode 30: Tracking Online Ad Success via Marketo

Marketo-Fu - Episode 31: Advanced Wait Steps

Marketo-Fu - Episode 32: Intro to Revenue Cycle Models

Marketo-Fu - Episode 33: Building an RCM

Marketo-Fu - Episode 34: Reporting on SLAs Past Due

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