SFDC - triggering off Salesforce custom object changes

A document by KCS Integration on behalf of 9bbab3ec0a572302bfd523ca8d7abc5e747191b7 on Feb 8, 2018
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Issue Description
Marketo can now trigger off of changes to Marketo custom objects - https://docs.marketo.com/display/public/DOCS/Trigger+Off+Custom+Object+Changes - but that functionality doesn't work for Salesforce custom objects.

Issue Resolution
A workaround that can allow for this to happen is to set up a Marketo custom object that mirrors the SFDC object, then use Apex triggers in SFDC to push the information for the SFDC object to the Marketo object - https://developer.salesforce.com/page/Creating_REST_APIs_using_Apex_REST.

In essence, this maps the SFDC object to the Marketo one, and any changes made on the SFDC side will get pushed to Marketo, and can then be triggered off of in your campaigns.

Who This Solution Applies To
SFDC integrations with Salesforce custom objects