Marketo Book Club

Version 9

    Good news, due to the success of the Book Club, we are rolling it out to the whole Marketing Nation.

     

    For those of you who were active book-clubbers in Purple Select, you can now participate here. For those of you who are new to this program, here's what to do!

     

    Whether you are into the sweet, musty smell of heavy old tomes pulled from the darkest reaches of the city library, or prefer the sleek white-light of your e-reader, basking in the glory of a good book can be a gratifying experience.

     

    We're not talking 50 Shades here, folks... We're talking about books that inform and shape the marketing landscape; books that make us better at what we do. Think about Hooked: How to Build Habit-Forming Products by Nir Eyal, Contagious: Why Things Catch On by Jonah Berger, and pretty much anything by Seth Godin.

     

    Every month, we'll select a new book by popular vote. We'll have discussions about that book here in this group. One lucky book clubber will be selected each round to receive a $25 Amazon gift card so they can buy their next book.

     

    Want to suggest a book for next month? Directions coming soon.

     

    Interested in getting your read on? Make sure to follow this group and update your preferences accordingly if you want to be notified in your email also. Email Preferences - User Groups and More