Hello Marketo Community,

 

Marketo University is pleased to announce that we are expanding our course offerings to give our customers more specialized courses in important functional areas of Marketo. We have just released two new courses “Establishing a Successful ABM Program” and “Configuring and Managing Marketo” that are both available for immediate enrollment.

 

Establishing a Successful ABM Program: If you are responsible for marketing and creating a long-term relationship with your customers than we have the course for you. The “Establishing a Successful ABM Program” course will teach you how to align your marketing and sales resources to focus on the accounts that truly matter to your organization. The course will cover subjects relating to Marketo’s ABM program and will teach students skills such as: assessing your organization’s ABM readiness, identifying and working with targeted accounts, measuring ABM efforts, and much more.

 

Configuring and Managing Marketo: If you are responsible for configuring Marketo or if you are in an admin role within Marketo than we have a brand new course for you. The “Configuring and Managing Marketo” course is designed to give participants a firm foundation in the key areas of Marketo administration that every admin needs to know. The course will cover subjects relating to Marketo’s admin role such as: learning how to establish secure access to your Marketo instance, customizing email settings, creating and setting up tags and channels following best practices, managing your Marketo-hosted landing pages, and performing other key admin tasks.

 

Course descriptions and schedules for these new courses and our complete course catalog are available at: https://www.marketo.com/university/

 

For any questions or assistance with enrolling into Marketo University courses, please email university@marketo.com.

 

Marketo University