Marketo had a very exciting week last week with our much anticipated Marketo Account Based Marketing Event. 350-plus customers, prospects, partners, influencers, analysts, and media in a packed room at the Four Seasons San Francisco, we unveiled Marketo ABM in a whole new way. Our customers were inspired by what they saw and even more excited about the potential that Marketo ABM will deliver for their business. #MarketoABM was even trending at the top in San Francisco! To watch the recording of this exciting live event, click here.

 

The event was live streamed to the Marketing Nation globally. A huge thank you to the 15 Marketo User Groups that held watch parties to celebrate the launch in cities such as Atlanta, Chicago, Cleveland, Dallas, Houston, New York City, and Vancouver, among others. Over 90 minutes, we unveiled our new offering, hosted a CMO panel on ABM, and capstoned the day with a discussion with Andre Iguodala of the Golden State Warriors who spoke on the essentials for building a championship team.

 

If you haven’t already, I strongly encourage you to join our ABM Virtual User Group (simply click follow in the top right corner) where you can find everything Marketo ABM. Ask questions about our offering or about ABM in general and as our product is released and rolled out, this is the place you can get first hand customer stories, successes, discuss challenges, and stay up to date with upcoming ABM webinars and webinars on demand!

 

We look forward to engaging with you in the ABM group soon.