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2015

I spent the morning at my kids' graduation (they are 5.5 and 4.2 years old). At the event, there was lots of iPhone's snapping photos, lots of singing and lots of chocolate cake. For a few seconds during the ceremony, I thought about the Marketing Nation Community (Yes, I know I shouldn't think about work while I am at a family event). I thought about how we have all graduated from the old site to this new platform, We have gone from a  single Twitter like activity stream to a robust collaborative platform.

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Even after some graduations, there's can be more school. I don't know about you, but I always loved school especially when it came to learning, especially when it came to study groups. This new Community presents a great opportunity to learn and share from others.  You can be part of a unique group whether it is a Marketo User Group or your Company Space.  Or you can just reach out to other Members and connect them directly by @mentioning them or sharing content or just commenting on a post. Or you can just go solo and be a lurker -- someone who logs in but just reads other people's posts and documents.

 

Even though there are lots of ways to connect, we know that this site is in its infancy. I hope you will work closely with the Marketo Community Leaders (Elizabeth Oseguera, Ken Law and I) to build an awesome community. Our vision is for this Marketing Nation Community to become the place on the web where Digital Marketers can collaborate and learn from each other. To solve your Marketo related problems, but also provide a place where you can learn about digital Marketing.

 

We know we don't have all the answers. While we look forward to leveraging our feedback, our vision for this site is being influenced by some tremendous websites such as,

  • The Khan Academy, the leader in online learning
  • Roblox, an incredible site where kids can develop their own products and applications
  • Spiceworks, a leading community for IT folks
  • The Huffington Post, a leading online publication
  • and others. (By the way, please feel free to recommend a community we can learn from).

 

We have also learned from some of you this past week:

 

 

OK. Back to the graduation theme. The launch of this site marks a new beginning for Marketing Nation ---for  the Community team and you too. Please let us know how we can make a better place. Let us know what should be tweaked, what sites we can learn from, and what we should add to our roadmap. You can provide your feedback below.

May 2015 Release Notes from Product Docs

 

The following features are included in the May 2015 release. Please check your Marketo Edition for feature availability. After the release, be sure to come back to find links to detailed articles for each feature!

 

Fully Responsive Landing Pages

We're releasing a new landing page editing mode and template syntax. Unlike our "Free-form" landing page editor, the new "Guided" landing page editor will provide a structured editing experience for fully responsive landing pages.

Abort Email Program

Did you hit send before an email program was ready to go out? Pull the brakes with the new abort email program button. This will stop in-flight email programs right in their tracks.

Email Deliverability

Marketo will now run weekly automated SPF and DKIM checks on your added domains. Stay on top of this by checking your notifications.

Email Template Behavior Change

As of this release, valid HTML comments are now allowed and not stripped out when creating new emails.

RTP: Drag and Drop Segment Editor

Drag and drop your criteria into the segment builder, define the value, and you’re well on your way to creating a real-time segment.

RTP: Predictive Content Recommendations

Use RTP’s machine learning and predictive analytics algorithms to recommend the right content to the right prospect. Enhance your content assets visually with images and text descriptions and recommend more than one content asset.

One small step for man, one giant leap for the Nation!

 

For the past several months, the Marketo Community Team has been working on this new and exciting Community. We only wish we could have launched it sooner. To build it right, however, it was important to sit down and talk to all the people who make up the Marketing Nation. We met with our Champions, Partners, User Group Leaders, Certified Users and even every day digital marketers (who aren't necessarily Marketo customers).

 

Here are some the new features to the site

 

 

Building a Nation is never easy. Yes, there will be some growing pains along the way, but overtime this Community should get better and better. It will be a great place to connect, share and learn with your peers. Also, to make your experience better, we have created a document called See What's New to help guide you to where things are in the new Community, compared to the old Community.

 

So please continue to provide feedback on how we can make this the Marketing Nation the most active and place in the business world.

 

Thank you again for all your help, I look forward to engaging with you in the Nation!

 

Liz and the rest of the Nation Building team

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