Now that GDPR is in full swing and hopefully most people have recovered from the May 25th Day of reckoning, I had a lot of questions about GDPR. So far, I’ve been sat on the outside of the whole GDPR issue and I was interested to learn more. I've read so many blog posts, watch videos, looked at infographics etc. etc. etc. but even with all the information that is out there I still had questions, and now that GDPR is in full flow I thought now would be a good time to see how everyone has dealt with it, or what they're still dealing with and what we think is going to happen next. The discussion starts from the very basics up to how it should be dealt with in Marketo and what responsibilities MOPS have. On the chat we had Joe Reitz, Jenn DiMaria, Sydney Mulligan, Digital Pi, Geoff Krajeski, Enrico de Leon, Jr.
Below are the questions I asked:
- What exactly is GDPR and how does it affect the use of Marketo?
- If a company doesn’t operate in the EU do they still have to be GDPR Compliant?
- Is it the MOPs team responsibility?
- Any quick tips?
- I’ve seen more and more GDPR emails coming through, how much will this affect people's databases as I imagine lots of people won’t ‘opt-in’. What’s the expected response rate?
So take a look and see what you think, I learnt a lot in 30mins, more than I've probably learnt over the past few months.
If you have anymore GDPR questions, feel free to ask and I'm sure someone will be able to help, I might even be able to help a little now!
I've also got links to lots of other documents/videos/presentations/blogs etc, so if anyone wants those I'm more than happy to share below.