Many of you have already seen the Nation Talks series that Elizabeth Oseguera & Scott Wilder spearheaded last year. That's still a phenomenal channel to help grow your Marketo knowledge and learn a few tips and best practices you may not have thought about yet (you can access the Nation Talks here.). I strongly encourage everyone to continue to use and contribute to that channel!
However... being that we're all about forward momentum, a few members of #mykrewe (Jenn DiMaria, Dory Viscogliosi, Ande Kempf, Enrico deLeon, & Rachel Egan) and I got together and brainstormed what we're affectionately referring to as "Krewe Chat." Basically, we wanted to have an informal venue where Marketo users of all stripes can come together, ask real questions, get real, human answers, and take the user group experience to the next level.* Our first entry in this series starts with an easy subject: how to get the most value from being involved in the #MKTGNation community.
These informal Hangouts are going to occur on a bi-weekly basis on Fridays at 3:30 EST, and we'll be discussing news and best practices relevant to marketing; not necessarily only Marketo. Keep an eye out here on community for an event announcement.
Our approach to these discussions is to make it a full 360 degree view of the challenges we as marketers deal with on a daily basis. We're currently planning future talks about ABM, Web Personalization, Retargeting/Adbridge, a shameless copy of UnBounce's hilarious #PageFights series (but with emails), and more, but we also want to crowd-source some of the subject matter.
What kinds of discussions do you want to hear and be involved in? Let's use this thread as a discussion platform. During a broadcast, you can tweet us your questions/comments with #krewechats, and we'll address them on-air.
*If you're not in a user group yet, learn how to find and sign up for your nearest one here!
PS: If you watch nothing else, there is a particularly important question raised around the 28:00 minute mark Marketing Ops Group Team