DATIS is looking for a Marketing Coordinator to develop and execute a wide range of b2b marketing activities with the use of Marketo and Salesforce including:
- Driving brand awareness and lead generation
- Supporting marketing operations by designing, executing and reporting on B2B demand generation campaigns
- Working with team to translate marketing requirements into functional campaigns within marketing automation and CRM systems
- Supporting teams in performance reports, requiring the ability to consolidate data from various systems, analyze, and provide unique insight.
Position Responsibilities include:
- Manage and maintain CRM database (Salesforce) and the integration with our marketing automation software, Marketo
- Manage and maintain marketing automation software (Marketo)
- Architect and execute regular communication including landing pages, email campaigns, and robust reports to generate leads.
- Assist in creation and execution of Strategic Marketing Plan
- Manage marketing communication projects including task identification and completion, deadline compliance, and the coordination of necessary internal and external resources to achieve project goals.
- Coordinate, manage and execute events, conferences and tradeshows.
- Responsible for strategizing, executing, and managing tradeshow events and field marketing events as well as assisting on other key in-person event initiatives.
- Assist with social media marketing including Blog, LinkedIn, Facebook, and Twitter
- Assist the sales team in a sales support capacity by helping to prepare proposals and RFPs
Desired Skills & Experience
- Bachelors degree or MBA in Marketing, MIS, or Business Administration
- A good understanding of Web-based Lead Generation, Marketing Automation, and CRM tools and possess the ability and desire to expand current skill set.
- Previous experience with Marketo and Salesforce or equivalent Marketing Automation and CRM software solutions.
- Experience in fast-paced, B2B, technology environment
- Strong verbal and written communication, analytical and interpersonal skills
- Strong organizational skills
- Extremely detail oriented
- Ability to coordinate many moving parts and meet deadlines
- Motivated, proactive self-starter
If you are interested, please submit your resume and cover letter to resume@datis.com
Company Description DATIS HR Cloud, Inc. is a fast-growing software company providing HR and Payroll software to the health and human services industry. Our software is one workforce application that encompasses solutions for Recruiting, New Hire Onboarding, Benefits Administration, Time & Attendance, Payroll, Talent Management, Workforce Analytics, and more in one system. We currently serve over 100 clients nationwide with our cloud-based, software-as-a-service solution. At DATIS, we are committed to enabling both our customers and our employees to innovate and grow. We value highly motivated self-starters because we work hard, and we are serious about what we do. But, we always remember to have fun along the way and celebrate our successes.
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